IVE Data-Driven Communications

Marketing Automation Services

We help our clients navigate the complexities of marketing technology including marketing automation services to enhance their customers’ experience. 

We are on a mission to embrace change and harness marketing technology that helps us shape meaningful and effective customer experiences. We choose to partner with leading technology platforms which enable us to provide comprehensive, fully integrated best-in-class solutions. This capability helps brands confidently navigate the path from traditional product-led marketing to the rewards of being customer-centric champions.

We make the complex simple across platform, people and process.

Marketing Technology Specialists

Creating Customer Experiences​

We guide our clients on how to navigate the complexities of marketing technology to enhance their customers’ experience. Our marketing technology specialists focus on three key areas—platform, people and process.

We ensure our clients’ chosen marketing platform operates in-line with their business goals and that they also have the right people and processes in place to deliver sustained and measurable results. Through our marketing automation services, our team creates automated customer journeys and strategic targeted campaigns to deliver our clients’ overarching objectives. Our work in this area has seen us globally awarded for Salesforce marketing cloud innovation.

We also offer our clients campaign management services. Here, we embed our specialists onsite to support your marketing teams and help them to implement automated customer journeys and targeted marketing campaigns themselves. Whichever service model our clients prefer, the end result is improved customer experiences and better measurable return on marketing technology investment.

Marketing Automation Consultancy

Whether it’s implementing a new platform or updating an existing one, our Marketing Automation consultants improve ROI for our clients with recommendations on platform, people and process.

Our specialists begin with advice on how to get the most out of our clients’ chosen Marketing Automation platform (or which platform will best suit their needs). We then advise on the optimum team to service the platform and also provide training on how to extract the most value from it.

Finally, we help put the right processes in place to ensure continual improvement for our clients. We’re able to place our marketing technology specialists onsite to support our clients’ marketing teams and help them achieve quicker adoption times and faster ROI.

Salesforce Consulting Services

Salesforce Consulting Services

We are one of the largest partners of Salesforce Marketing Cloud in Australia. We provide solutions for the setup and implementation of the platform, establish the data structure and automate the importing of data from third-party systems.
We can automate the tracking of the export of data from Salesforce Marketing Cloud to other systems used by our clients. We also work with our clients to integrate their Salesforce Marketing Cloud platform with the Salesforce CRM and assist with campaign creation and execution.
We provide consultancy services, best practice recommendations and training to ensure our clients can get the most from their investment in one of the most advanced email platforms on the market today. For many of our Salesforce Marketing Cloud clients, we automate bounce backs to the digital print stream, ensuring their message is always delivered.
Our work in this area has seen us globally awarded for Salesforce Marketing Cloud innovation. We were the first marketing technology agency in the Southern Hemisphere to receive Salesforce’s coveted Salesforce Marketing Cloud Global Innovation Award and remain one of the few in APAC to receive this accolade.

Adobe Consulting Services

Our Adobe team has deployed the largest scale Adobe campaign across Asia Pacific. We help our clients keep pace with technology through our team of specialists tasked with assisting to improve platform ROI for our Adobe marketing services.
We can be available around the clock to provide support to our clients and assist with issues and problems as they arise.

Our Marketing Automation Services inclde:

Personalised Video
Customer Journey and Automated Processes
The Core of Our Approach
Personalised Video

How can we help you?